The Objective: A print and digital holiday card that pays homage to Liberty Property Trust’s history — this card acted as a sentimental message to every Liberty employee from day 1 as the company approached its acquisition.
The Result: A microsite with a magnifying element that helped employees find their name easily amongst 1700+ names. Both print and animated cards have a design featuring Liberty’s highlights and a tribute to the late Bill Rouse.
Conceptualization, Audio Editing, Animation, HTML/CSS/Javascript, Typography, Print Production